Privacy Policy

This notice sets out how PURE WOOL processes your personal data if you are a customer or a user of purewool.eu website. PURE WOOL services are neither aimed at nor intended for children. If you are a child, then you must inform your parent or guardian of this notice. By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

PURE WOOL is the trading name of Guron Trip OU (collectively referred to as "PURE WOOL", "we", "us" or "our" in this notice). We are the data controller of your personal data.

We may update this notice from time to time and will notify you of changes where we are required to do so by law.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

The personal data we collect about you

Personal data means any information about an individual from which that person can be identified. It does not include data where the identity has been removed, i.e. anonymous data.

We may collect, use, store, transfer and otherwise process different kinds of personal data about you which we have grouped together as follows:

• Identity Data includes name, username or similar identifier, marital status, title, date of birth and gender.
• Contact Data includes billing address, delivery address, email address and telephone numbers.
• Financial Data includes bank account and payment card details.
• Transaction Data includes details about payments to and from you and other details of products/services you have purchased from us.
• Technical Data includes information collected when you access our website or mobile applications, your internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.
• Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
• Usage Data includes information about how you use our website.
• Marketing and Communications Data includes your marketing and communication preferences.

How we collect your personal data

We use different methods to collect data from and about you including as set out below:

• Direct interactions.You may give us your personal data in your direct interactions with us by filling in forms, by corresponding with us by messaging apps, post, phone, email or otherwise. This includes personal data you provide when you: enquire about, apply for or order our products/services, create an account, subscribe to our communications, request marketing to be sent to you, give us feedback or contact us.
• Website and cookies. As you interact with our website, we will automatically collect Technical Data about your device, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our Cookie Notice for further details.
• Technical Data from third party analytics providers, advertising networks and search information providers.
• Contact Data, Financial Data and Transaction Data from providers of technical, payment and delivery services.

How we process your personal data

We will only process your personal data when the law allows us to do so. Most commonly, we will process your personal data in the following circumstances:

• Performance of a contract: Where we need to perform the contract we are about to enter into or have entered into with you.
• Legitimate interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• Legal or regulatory obligation: Where we need to comply with a legal or regulatory obligation that we are subject to.
• Consent: Where you have given us consent to process your personal data for a specific purpose.
• With limited exceptions (e.g., some of our electronic marketing), we do not rely on consent as a lawful basis for processing your personal data. You have the right to withdraw consent to marketing at any time by contacting us.

Marketing and exercising your right to opt-out of marketing

You will receive marketing communications from us if you have requested such information from us.

If you ask us to stop processing your personal data for marketing purposes, then we will do so. You can opt-out of marketing by following the links on any electronic marketing sent to you or by other means of communication specified on our contacts page.

Cookies

You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, then some parts of our website may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookie Notice.

Disclosures of your personal data

We may have to share your personal data with the parties set out below for the purposes that we collected the personal data.

• Third-parties who provide services neccessary to fulfil our obligations under our contract with you: transport companies, payment systems operators.
• Service providers who provide IT and system administration services.
• Professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services.
• Regulators and other authorities.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to process your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements and for the establishment or defence of legal claims.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

Questions and complaints

If you wish to access, correct, amend or delete any personal information we have about you or register a complaint, please contact us: purewool.eu@gmail.com.

Be aware that we may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month.